When shopping for EVOO, it's important to consider several factors to ensure you're purchasing a high-quality product that will provide both great flavor and health benefits. Here’s a guide to help you make an informed choice:

1. Look for "Extra Virgin" Label

• The "extra virgin" label often (not always!) guarantees that the oil is of the highest quality, made from the first cold pressing of olives and free from chemical treatments.

• Avoid oils labeled simply as "olive oil" or "pure olive oil", as they may contain refined oils and lack the health benefits of EVOO.

2. Check the Harvest Date

• Olive oil is best when fresh. Always look for the harvest date on the label to ensure you're getting the freshest product.

• Try to buy oil that is less than a year old. EVOO typically has a shelf life of about 12-18 months, but it’s best consumed within 1-2 months after opening.

3. Choose Dark Glass or Metal Containers

• EVOO should be stored in dark glass bottles (green, brown, or black) or tin cans to protect it from light, which can degrade the oil and reduce its quality.

• Avoid plastic bottles, as they can affect the taste and quality of the oil.

4. Look for Origin and Certification

• High-quality EVOO will usually indicate the origin of the olives (e.g., Italy, Spain, Greece). Oils from trusted regions are more likely to be authentic and of good quality.

• Check for certifications from reputable organizations like the International Olive Council (IOC), European Union (EU), or USDA Organic, as these ensure the oil meets strict quality standards.

5. Pay Attention to Price

• High-quality EVOO is typically more expensive due to the labor-intensive production process. Avoid overly cheap oils, as they may be diluted or lower quality.

• A good rule of thumb is that you get what you pay for—premium EVOO should cost more, especially when it's from a reputable brand.

6. Buy from Reputable Brands

• Choose well-known and trusted brands that have a reputation for producing high-quality olive oils.

• Research reviews and recommendations to identify brands with consistent quality and freshness.

7. Smell and Taste (If Possible)

• If possible, smell and taste the oil before purchasing. Quality EVOO should have a fresh, fruity, and sometimes slightly peppery aroma.

• It should taste fruity, peppery, and mildly bitter, which is a sign of freshness and healthy polyphenols.

8. Check for Storage and Handling

• Avoid oils that have been exposed to excessive heat or light during transport or storage. Properly stored EVOO should be kept in a cool, dark place.

• If possible, buy oil from stores that store their olive oils in cool, dark locations to ensure you’re getting the freshest product available.

9. Buy in Smaller Quantities

• Olive oil loses its flavor and nutritional benefits over time after opening. It's better to buy smaller bottles that you can use up within a few months to maintain freshness.

By following these tips, you can choose the best EVOO for cooking, drizzling, or dressing, ensuring that you enjoy both its flavor and health benefits at their peak.